{"id":7753,"date":"2014-01-05T11:21:06","date_gmt":"2014-01-05T11:21:06","guid":{"rendered":"http:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=7753"},"modified":"2014-01-05T11:21:10","modified_gmt":"2014-01-05T11:21:10","slug":"2%e2%80%99nci-el-otomotiv-piyasasi-yili-34-milyon-satis-adetiyle-kapatacak","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/2%e2%80%99nci-el-otomotiv-piyasasi-yili-34-milyon-satis-adetiyle-kapatacak\/","title":{"rendered":"2\u2019nci el otomotiv piyasas\u0131 y\u0131l\u0131 3,4 milyon sat\u0131\u015f adetiyle kapatacak"},"content":{"rendered":"

T\u00fcrkiye otomotiv sekt\u00f6r\u00fcnde 2\u2019nci el piyasas\u0131n\u0131n y\u0131l sonunda 3,4 milyon adetlik bir seviyeye ula\u015faca\u011f\u0131 a\u00e7\u0131kland\u0131.<\/h3>\n

\"\"<\/a>DOD Perakende M\u00fcd\u00fcr\u00fc Erol G\u00fcndo\u011fan, 2012 y\u0131l\u0131nda 2\u2019nci elde toplam otomobil pazar\u0131n\u0131n 3,2 milyon adet olarak ger\u00e7ekle\u015fti\u011fini belirterek \u201c 2013\u2019\u00fcn 9 ayl\u0131k verilerini inceledi\u011fimizde sat\u0131\u015f adetlerinin 2012\u2019ye k\u0131yasla %7\u2019lik bir art\u0131\u015fla 2,5 milyon seviyelerine ula\u015ft\u0131\u011f\u0131 g\u00f6r\u00fclmektedir. Buradan yola \u00e7\u0131kt\u0131\u011f\u0131m\u0131zda son \u00e7eyrekte sat\u0131\u015flar\u0131n artma trendi dikkate al\u0131narak 2013 y\u0131l sonunda 3,4 milyon seviyelerine ula\u015f\u0131laca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcnmekteyiz.\u201d dedi.
\nDOD\u2019un 2012 y\u0131l\u0131n\u0131 yakla\u015f\u0131k 17.000 sat\u0131\u015f ile kapatt\u0131\u011f\u0131n\u0131 bu y\u0131l ise kas\u0131m ay\u0131nda 18.000 adedi ge\u00e7tiklerini kaydeden G\u00fcndo\u011fan \u201cDOD olarak y\u0131l\u0131 20.000 adetlik sat\u0131\u015fla kapatmay\u0131 hedefliyoruz. 2013\u2019te mevsimsel ini\u015f \u00e7\u0131k\u0131\u015flar yasanm\u0131\u015f olsa da genel anlamda bakt\u0131\u011f\u0131m\u0131zda olumlu bir y\u0131l olmu\u015ftur. Y\u0131l i\u00e7inde ya\u015fanan kur y\u00fckseli\u015flerine ra\u011fmen bir\u00e7ok ithal markan\u0131n fiyatlar\u0131n\u0131 kurla ayn\u0131 oranda art\u0131rmam\u0131\u015f olmalar\u0131 fiyatlarda b\u00fcy\u00fck de\u011fi\u015fiklikler ya\u015fanmas\u0131na engel olmu\u015ftur\u201d diye konu\u015ftu.
\n2014 y\u0131l\u0131n\u0131n ilk \u00e7eyre\u011finde yeni ara\u00e7 pazar\u0131ndaki \u00fcr\u00fcnlerin, mevcut kur seviyesi ile ger\u00e7ek fiyat\u0131n\u0131 bulaca\u011f\u0131n\u0131 ve bu durumun ikinci el sat\u0131\u015flar\u0131na olumlu yans\u0131yaca\u011f\u0131n\u0131 da s\u00f6zlerine ekleyen DOD Perakende M\u00fcd\u00fcr\u00fc Erol G\u00fcndo\u011fan \u015funlar\u0131 s\u00f6yledi;
\n\u201c\u00dclke b\u00fcy\u00fcme verilerine bak\u0131ld\u0131\u011f\u0131nda oran olarak azalm\u0131\u015f olsa da yine de b\u00fcy\u00fcme \u00f6ng\u00f6r\u00fcs\u00fc var. Dolay\u0131s\u0131yla ikinci el ara\u00e7 pazar\u0131 t\u0131pk\u0131 2013\u2019te oldu\u011fu seviyelerde b\u00fcy\u00fcyecektir. Ayr\u0131ca DOD gibi kurumsal firmalar\u0131n say\u0131s\u0131nda ya\u015fanan art\u0131\u015f t\u00fcketici nezdinde hem ticareti kolayla\u015ft\u0131ran hem de g\u00fcven unsurunu kuvvetlendiren enstr\u00fcmanlar olarak dikkati \u00e7ekiyor. Bu durumun geli\u015fmelere de olumlu yans\u0131yaca\u011f\u0131n\u0131 d\u00fc\u015f\u00fcn\u00fcyoruz. \u0130kinci el ara\u00e7 sat\u0131\u015f firmalar\u0131 \u00e7o\u011fald\u0131k\u00e7a beraberinde bu sekt\u00f6re kalite de gelecektir. M\u00fc\u015fteri g\u00fcvenebilece\u011fi ve kendisine farkl\u0131, tek noktadan kolay ve h\u0131zl\u0131 \u00e7\u00f6z\u00fcmler sunan noktalar\u0131 tercih edecektir. Bu d\u00fc\u015f\u00fcnceden hareketle; DOD olarak 2014 y\u0131l\u0131 i\u00e7in 25.000 adedin \u00fczerine \u00e7\u0131kmay\u0131 hedefliyoruz.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u00fcrkiye otomotiv sekt\u00f6r\u00fcnde 2\u2019nci el piyasas\u0131n\u0131n y\u0131l sonunda 3,4 milyon adetlik bir seviyeye ula\u015faca\u011f\u0131 a\u00e7\u0131kland\u0131. DOD Perakende M\u00fcd\u00fcr\u00fc Erol G\u00fcndo\u011fan, 2012 y\u0131l\u0131nda 2\u2019nci elde toplam otomobil pazar\u0131n\u0131n 3,2 milyon adet olarak ger\u00e7ekle\u015fti\u011fini belirterek \u201c 2013\u2019\u00fcn 9 ayl\u0131k verilerini inceledi\u011fimizde sat\u0131\u015f adetlerinin 2012\u2019ye k\u0131yasla %7\u2019lik bir art\u0131\u015fla 2,5 milyon seviyelerine ula\u015ft\u0131\u011f\u0131 g\u00f6r\u00fclmektedir. Buradan yola \u00e7\u0131kt\u0131\u011f\u0131m\u0131zda son […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/7753"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=7753"}],"version-history":[{"count":2,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/7753\/revisions"}],"predecessor-version":[{"id":7756,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/7753\/revisions\/7756"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=7753"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=7753"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=7753"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}