{"id":6920,"date":"2013-08-23T12:22:54","date_gmt":"2013-08-23T12:22:54","guid":{"rendered":"http:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=6920"},"modified":"2013-08-23T12:22:55","modified_gmt":"2013-08-23T12:22:55","slug":"6-ayda-3-313-milyon-euro-ciro","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/6-ayda-3-313-milyon-euro-ciro\/","title":{"rendered":"6 ayda 3.313 milyon Euro ciro!"},"content":{"rendered":"

Pirelli, Avrupa pazarlar\u0131nda ya\u015fanmakta olan zorlu makro ekonomik senaryo ve daralan talebe ra\u011fmen, geli\u015fmekte olan pazarladarki b\u00fcy\u00fcmesi ile 2013 y\u0131l\u0131n\u0131n ilk alt\u0131 ay\u0131nda cirosunu bir \u00f6nceki y\u0131l\u0131n ilk alt\u0131 ay\u0131na g\u00f6re y\u00fczde 3,6 artt\u0131rarak 3.131 milyon Euro ciro elde etti.<\/h3>\n

\n

\"\"<\/a>Pirelli, 2013 y\u0131l\u0131n\u0131n ilk yar\u0131y\u0131la ait finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. 2013\u2019\u00fcn ilk \u00e7eyre\u011finde Avrupa ekonomisinde ya\u015fanmakta olan zorlu ko\u015fullar t\u00fcketici segmenti yenileme pazar\u0131nda %11\u2019lik bir talep daralmas\u0131na yol a\u00e7t\u0131. \u0130kinci \u00e7eyrekteki d\u00fczelme sinyalleri ile birlikte t\u00fcketici segmentindeki %3\u2019l\u00fck art\u0131\u015f ve premium segmentin b\u00fcy\u00fcmesini s\u00fcrd\u00fcrmesi, 2013\u2019\u00fcn ilk alt\u0131 ay\u0131nda Avrupa lastik pazar\u0131nda orijinal ekipman ve yenileme alanlar\u0131nda %5\u2019lik bir talep azalmas\u0131na yol a\u00e7t\u0131. Pirelli ise, ikinci \u00e7eyrekteki talep art\u0131\u015f\u0131 ve premium segmentteki b\u00fcy\u00fcmesi ile ilk alt\u0131 ayda b\u00fcy\u00fcmesini s\u00fcrd\u00fcrd\u00fc.<\/p>\n

Bu b\u00fcy\u00fcmede, Pirelli\u2019nin G\u00fcney Amerika pazarlar\u0131ndaki, \u00c7in\u2019deki \u00a0ve \u00f6zellike Nafta b\u00f6lgesindeki premium alandaki b\u00fcy\u00fcmesi \u00f6nemli rol oynad\u0131. B\u00f6ylece, Pirelli\u2019nin, Avrupa\u2019da azalan sat\u0131\u015flar\u0131n\u0131 di\u011fer co\u011frafi b\u00f6lgelerde artan sat\u0131\u015flar ile kompanse etmesi, makro ekonomik performans\u0131n\u0131 art\u0131rmas\u0131n\u0131 sa\u011flad\u0131. \u00a0Geli\u015fmekte olan pazarlar\u0131n pozitif dinamikleri ve bu b\u00f6lgelerdeki premium ve end\u00fcstriyel segmenlerdeki b\u00fcy\u00fcmesi ile y\u0131l\u0131n ikinci \u00e7eyre\u011finde cirosunu %8.8 oran\u0131nda art\u0131ran Pirelli, ilk alt\u0131 ayda cirosunu bir \u00f6nceki y\u0131l\u0131n ayn\u0131 d\u00f6nemine g\u00f6re %3,6 art\u0131rm\u0131\u015f oldu. Pirelli\u2019nin karl\u0131l\u0131\u011f\u0131 ise ikinci \u00e7eyrekte %12,6 oran\u0131nda art\u0131\u015f g\u00f6sterdi. 2013 y\u0131l\u0131n\u0131n sonunda toplamda 400 milyon Euro yat\u0131r\u0131m yapmay\u0131 planlayan Pirelli, y\u0131l sonunda yakla\u015f\u0131k 6,35 milyar Euro ciro ve 810 milyon Euro faiz ve vergi \u00f6ncesi kar elde etmeyi hedefliyor.<\/p>\n

\"\"<\/a>T\u00fcrk Pirelli 2013 yar\u0131y\u0131l finansal sonu\u00e7lar\u0131n\u0131 de\u011ferlendiren T\u00fcrk Pirelli CEO\u2019su Mete Ekin ise: \u201c\u0130lk alt\u0131 ayda Avrupa\u2019da devam etmekte olan zorlu ko\u015fullara ra\u011fmen i\u00e7 piyasadaki premium segment ve a\u011f\u0131r vas\u0131ta lastiklerindeki b\u00fcy\u00fcmemiz sayesinde \u00a0ciromuzda ge\u00e7en senenin ayn\u0131 d\u00f6nemine g\u00f6re %2\u2019lik bir art\u0131\u015f sa\u011flad\u0131k. Pirelli olarak premium segmentte %20 pazar pay\u0131 ile lider konumday\u0131z ve premiumda ilk alt\u0131 ayda ge\u00e7en y\u0131la g\u00f6re %15\u2019lik bir b\u00fcy\u00fcme elde ettik. A\u011f\u0131r vas\u0131ta lastiklerinde de toplam pazara paralel olarak %12\u2019lik bir b\u00fcy\u00fcme ger\u00e7ekle\u015ftirdik. 2013 y\u0131l\u0131nda ise ciromuzun %6 art\u0131\u015f ile 1,2 milyar TL\u2019ye ula\u015fmas\u0131n\u0131 hedefliyoruz.\u201d \u015feklinde g\u00f6r\u00fc\u015flerini dile getirdi.<\/p>\n","protected":false},"excerpt":{"rendered":"

Pirelli, Avrupa pazarlar\u0131nda ya\u015fanmakta olan zorlu makro ekonomik senaryo ve daralan talebe ra\u011fmen, geli\u015fmekte olan pazarladarki b\u00fcy\u00fcmesi ile 2013 y\u0131l\u0131n\u0131n ilk alt\u0131 ay\u0131nda cirosunu bir \u00f6nceki y\u0131l\u0131n ilk alt\u0131 ay\u0131na g\u00f6re y\u00fczde 3,6 artt\u0131rarak 3.131 milyon Euro ciro elde etti. Pirelli, 2013 y\u0131l\u0131n\u0131n ilk yar\u0131y\u0131la ait finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. 2013\u2019\u00fcn ilk \u00e7eyre\u011finde Avrupa ekonomisinde ya\u015fanmakta […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/6920"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=6920"}],"version-history":[{"count":3,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/6920\/revisions"}],"predecessor-version":[{"id":6925,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/6920\/revisions\/6925"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=6920"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=6920"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=6920"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}