{"id":27191,"date":"2023-01-07T13:14:43","date_gmt":"2023-01-07T10:14:43","guid":{"rendered":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=27191"},"modified":"2023-01-10T13:23:05","modified_gmt":"2023-01-10T10:23:05","slug":"fiat-dort-yildir-lider","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/fiat-dort-yildir-lider\/","title":{"rendered":"FIAT, D\u00d6RT YILDIR L\u0130DER"},"content":{"rendered":"

FIAT<\/strong>, 2019 y\u0131l\u0131ndan bu yana s\u00fcrd\u00fcrd\u00fc\u011f\u00fc liderli\u011fini d\u00f6rd\u00fcnc\u00fc y\u0131l\u0131na ta\u015f\u0131d\u0131 ve toplam otomobil\u00a0ve hafif ticari ara\u00e7 pazar\u0131n\u0131n lideri oldu.<\/h3>\n

\"\"FIAT<\/strong> markas\u0131, ODMD<\/strong> \u2013 Otomotiv Distrib\u00fct\u00f6rleri ve Mobilite Derne\u011fi taraf\u0131ndan bu y\u0131l on \u00fc\u00e7\u00fcnc\u00fcs\u00fc d\u00fczenlenen; ODMD Sat\u0131\u015f ve \u0130leti\u015fim \u00d6d\u00fclleri, 2022 Gladyat\u00f6rleri 2022\u2019de<\/strong>, Y\u0131l\u0131n En \u00c7ok Tercih Edilen Otomobil Markas\u0131<\/strong> olarak \u00f6d\u00fcllendirilirken, Y\u0131l\u0131n En \u00c7ok Tercih Edilen Modeli<\/strong> yine Fiat Egea<\/strong> oldu.<\/p>\n

\"\"FIAT<\/strong> Marka Direkt\u00f6r\u00fc Altan Ayta\u00e7; <\/strong>2022 y\u0131l\u0131n\u0131 146 bin 435 adet sat\u0131\u015f ve y\u00fczde 18,7\u2019lik rekor seviyede pazar pay\u0131 ile tamamlad\u0131klar\u0131n\u0131 vurgulad\u0131 ve FIAT<\/strong> modellerinin g\u00f6rd\u00fc\u011f\u00fc y\u00fcksek talepten b\u00fcy\u00fck memnuniyet ve gurur duyduklar\u0131n\u0131 belirtti. D\u00fcnyada ve \u00fclkemizde pek \u00e7ok belirsizli\u011fin ya\u015fand\u0131\u011f\u0131 zorlu bir y\u0131l\u0131 daha geride b\u0131rakt\u0131klar\u0131n\u0131 s\u00f6yleyen Ayta\u00e7<\/strong> \u201cYa\u015fanan t\u00fcm belirsizlik ve zorluklara ra\u011fmen, 2022 y\u0131l\u0131nda da FIAT<\/strong> markas\u0131 olarak yine \u00e7ok \u00f6nemli i\u015f sonu\u00e7lar\u0131na imza att\u0131k. Bug\u00fcn, T\u00fcrkiye pazar\u0131ndaki liderli\u011fimizi daha da g\u00fc\u00e7l\u00fc bir \u015fekilde s\u00fcrd\u00fcr\u00fcyor olman\u0131n mutlulu\u011fu ve gururunu ya\u015f\u0131yoruz. D\u00f6rd\u00fcnc\u00fc kez \u00fcst \u00fcste elde etti\u011fimiz toplam pazar liderli\u011fimizin \u00fcst\u00fcne bu sene uzun bir aradan sonra otomobil pazar\u0131nda da liderli\u011fi yakal\u0131yor olmam\u0131z bu y\u0131lki \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131n k\u0131ymetini bir kat daha artt\u0131r\u0131yor\u201d dedi.<\/p>\n

\"\"Egea zirveyi b\u0131rakm\u0131yor<\/h4>\n

2022 y\u0131l\u0131na Egea Ailesi\u2019ndeki yeniliklerle giri\u015f yapt\u0131klar\u0131na de\u011finen Altan Ayta\u00e7<\/strong>;<\/p>\n

\u201cY\u0131l\u0131n ba\u015f\u0131nda Egea Cross Wagon\u2019u ve Hibrit motor se\u00e7enekli Egea\u2019y\u0131 d\u00fcnya ile e\u015f zamanl\u0131 olarak tan\u0131tt\u0131k. Mart ay\u0131nda ise model ailesinin dizel otomatik vitesli versiyonlar\u0131 ile hibrit motor se\u00e7enekli modellerimizin lansman\u0131n\u0131 ger\u00e7ekle\u015ftirdik. Hibrit motorlu Egea\u2019lar\u0131 d\u00fcnyada ilk kez T\u00fcrk bas\u0131n mensuplar\u0131 kulland\u0131. Ge\u00e7ti\u011fimiz sene T\u00fcrkiye\u2019de Y\u0131l\u0131n Otomobili se\u00e7ilen Egea Cross\u2019tan sonra bu y\u0131l Egea Hibrit Lansman\u0131 gazeteci oylar\u0131yla \u201cY\u0131l\u0131n Lansman\u0131\u201d se\u00e7ildi. Bu anlaml\u0131 \u00f6d\u00fcl de bizleri \u00e7ok mutlu etti\u201d dedi.<\/p>\n

\"\"S\u00f6zlerine Egea\u2019n\u0131n ba\u015far\u0131l\u0131 performans\u0131yla devam eden Ayta\u00e7<\/strong> \u201cEgea Ailesi, 2022 y\u0131l\u0131nda toplam 97 bin adedin \u00fczerinde sat\u0131\u015f ba\u015far\u0131s\u0131na imza att\u0131. Egea Sedan modelimiz lansman\u0131ndan bug\u00fcne yedi y\u0131ld\u0131r \u201cT\u00fcrkiye\u2019nin En \u00c7ok Tercih Edilen Otomobili\u201d olmay\u0131 s\u00fcrd\u00fcrd\u00fc. Tofa\u015f Fabrikas\u0131\u2019nda \u00fcretilen Egea Ailesi\u2019nin 2015 y\u0131l\u0131ndan bug\u00fcne kadar T\u00fcrkiye pazar\u0131ndaki sat\u0131\u015f adedi 443 bin adedi ge\u00e7ti. 2021 y\u0131l\u0131nda aileye eklenen, \u00fcr\u00fcn gam\u0131n\u0131n SUV s\u0131n\u0131f\u0131ndaki temsilcisi Egea Cross ise 2022 y\u0131l\u0131nda T\u00fcrkiye SUV Segmenti Lideri oldu. Egea Cross, pazarda 26 bin 341 adetlik bir sat\u0131\u015f rakam\u0131na ula\u015ft\u0131 ve b\u00fcy\u00fcyen SUV s\u0131n\u0131f\u0131nda ilk kez liderli\u011fi elde etti.<\/p>\n

\"\"Otomobil pazar\u0131ndaki performans\u0131m\u0131z\u0131n yan\u0131 s\u0131ra Hafif Ticari Ara\u00e7 pazar\u0131nda da performans\u0131m\u0131z\u0131 koruduk. Toplam pazarda y\u00fczde 18,7\u2019lik pazar pay\u0131na ula\u015farak 2000\u2019li y\u0131llar\u0131n en y\u00fcksek Pazar pay\u0131na eri\u015ftik. \u00a0Bu ba\u015far\u0131da, m\u00fc\u015fterilerimizin ihtiya\u00e7lar\u0131n\u0131 g\u00f6z \u00f6n\u00fcnde tutarak geli\u015ftirdi\u011fimiz, teknoloji ve g\u00fcvenlik donan\u0131m\u0131na sahip, sa\u011flam ve dayan\u0131kl\u0131 \u00fcr\u00fcnlerimizin yan\u0131 s\u0131ra m\u00fckemmel bir kullan\u0131c\u0131 deneyimi sunmak i\u00e7in s\u00fcrekli yeniledi\u011fimiz hizmetlerimizin de \u00f6nemli bir pay\u0131 var. Ayr\u0131ca t\u00fcm \u00fcr\u00fcn ve hizmetlerimizin T\u00fcrkiye\u2019de m\u00fc\u015fterilerimizle bulu\u015fmas\u0131n\u0131 sa\u011flayan ve her zaman ilk g\u00fcnk\u00fc enerji ve heyecanla \u00e7al\u0131\u015fan FIAT<\/strong> bayilerimizin ve Tofa\u015f<\/strong> \u00e7al\u0131\u015fanlar\u0131n\u0131n \u00a0pay\u0131 \u00e7ok b\u00fcy\u00fck. Bu b\u00fcy\u00fck ekipteki t\u00fcm arkada\u015flar\u0131m\u0131 tebrik ediyor, emekleri, katk\u0131lar\u0131 ve \u00f6zverili \u00e7al\u0131\u015fmalar\u0131 i\u00e7in te\u015fekk\u00fcr ediyorum.\u201d dedi.<\/p>\n

Sadece ara\u00e7 satmak de\u011fil ara\u00e7 teknolojisinde de hedefler b\u00fcy\u00fck<\/h4>\n

FIAT<\/strong> modellerinin sat\u0131\u015f performans\u0131n\u0131n yan\u0131nda geli\u015ftirdikleri hizmetlere de dikkat \u00e7eken Altan Ayta\u00e7<\/strong>, FIAT<\/strong> markas\u0131n\u0131n T\u00fcrkiye\u2019de ba\u011flant\u0131l\u0131 ara\u00e7 teknolojilerinin de \u00f6nc\u00fcs\u00fc oldu\u011funu s\u00f6yledi. Ayta\u00e7<\/strong> \u201cD\u00fcnyada ge\u00e7erli olan ba\u011flanabilirlik teknolojisi modelini T\u00fcrkiye pazar\u0131na sunan ilk markay\u0131z. Ba\u011flanabilirlik teknolojisinin herkes i\u00e7in eri\u015filebilir olmas\u0131 gerekti\u011fi d\u00fc\u015f\u00fcncesiyle \u00e7al\u0131\u015f\u0131yoruz. Fiat Connect\u2019i, haziran ay\u0131ndan itibaren t\u00fcm Egea\u2019larda standart hale getirerek teknolojiyi geni\u015f kitlelerce ula\u015f\u0131labilir k\u0131ld\u0131k. Fiat Connect ile T\u00fcrkiye genelindeki perakende ve filo m\u00fc\u015fterilerimize ba\u011flanabilirlik teknolojisi ile kolayl\u0131k, g\u00fcvenlik, ak\u0131ll\u0131 kasko gibi kapsaml\u0131 ve katma de\u011ferli hizmetler sunuyoruz\u201d diye konu\u015ftu.<\/p>\n

2023’te yenilikler var<\/h4>\n

Altan Ayta\u00e7<\/strong> \u201cS\u00fcrekli olarak geli\u015ftirdi\u011fimiz hizmetlerimiz ve yeni modellerimizle 2023\u2019te de tempomuzu koruyaca\u011f\u0131z. Hafif ticari ara\u00e7lar \u00fcr\u00fcn gam\u0131m\u0131z\u0131n yeni \u00fcyeleri Scudo ve Ulysse\u2019nin ve \u00a0Pazara sunmaya haz\u0131rland\u0131\u011f\u0131m\u0131z FIAT<\/strong>\u2019\u0131n tamamen elektrikli modeli 500e\u2019nin T\u00fcrk t\u00fcketicisi taraf\u0131ndan be\u011fenilece\u011fine inan\u0131yoruz. Egea Model Ailesi de t\u00fcm g\u00f6vde tipleri ve motor se\u00e7enekleriyle ba\u015far\u0131s\u0131n\u0131 per\u00e7inleyecektir. M\u00fc\u015fteri deneyimini s\u00fcrekli olarak yukar\u0131ya ta\u015f\u0131yan Fiat Connect\u2019te yeni hizmet ve fonksiyonlar\u0131 devreye almay\u0131 s\u00fcrd\u00fcrece\u011fiz. Toplam otomotiv pazar\u0131nda oldu\u011fu gibi ba\u011flanabilirlik teknolojilerinde de iddiam\u0131z devam edecek.\u201d diyerek s\u00f6zlerine son verdi.<\/p>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"

FIAT, 2019 y\u0131l\u0131ndan bu yana s\u00fcrd\u00fcrd\u00fc\u011f\u00fc liderli\u011fini d\u00f6rd\u00fcnc\u00fc y\u0131l\u0131na ta\u015f\u0131d\u0131 ve toplam otomobil\u00a0ve hafif ticari ara\u00e7 pazar\u0131n\u0131n lideri oldu. FIAT markas\u0131, ODMD \u2013 Otomotiv Distrib\u00fct\u00f6rleri ve Mobilite Derne\u011fi taraf\u0131ndan bu y\u0131l on \u00fc\u00e7\u00fcnc\u00fcs\u00fc d\u00fczenlenen; ODMD Sat\u0131\u015f ve \u0130leti\u015fim \u00d6d\u00fclleri, 2022 Gladyat\u00f6rleri 2022\u2019de, Y\u0131l\u0131n En \u00c7ok Tercih Edilen Otomobil Markas\u0131 olarak \u00f6d\u00fcllendirilirken, Y\u0131l\u0131n En \u00c7ok Tercih […]<\/p>\n","protected":false},"author":1,"featured_media":27197,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[10156,1],"tags":[16124,15298,16126,5104,16128,16007,16008,126,2460,15882,16086,16127,16123,16125,208],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/27191"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=27191"}],"version-history":[{"count":1,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/27191\/revisions"}],"predecessor-version":[{"id":27198,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/27191\/revisions\/27198"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media\/27197"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=27191"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=27191"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=27191"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}