{"id":18736,"date":"2018-03-07T13:19:38","date_gmt":"2018-03-07T10:19:38","guid":{"rendered":"http:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=18736"},"modified":"2018-03-07T16:16:44","modified_gmt":"2018-03-07T13:16:44","slug":"peugeot-cenevrede-govde-gosterisi-yapti","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/peugeot-cenevrede-govde-gosterisi-yapti\/","title":{"rendered":"Peugeot, Cenevre\u2019de En Yeni Modellerini G\u00f6sterdi"},"content":{"rendered":"

Peugeot CEO\u2019su Jean-Philippe Imparato, markan\u0131n 2017 performans\u0131na ili\u015fkin yapm\u0131\u015f oldu\u011fu de\u011ferlendirmede: \u201c2017, Peugeot i\u00e7in muhte\u015fem bir y\u0131l oldu. Her \u015feyden \u00f6nce 2 milyon adetle rekor k\u0131rd\u0131k. Daha \u00f6nce 2020 y\u0131l\u0131na kadar sat\u0131\u015flar\u0131m\u0131z\u0131n y\u00fczde 50\u2019sinin Avrupa d\u0131\u015f\u0131 olaca\u011f\u0131n\u0131 a\u00e7\u0131klam\u0131\u015ft\u0131k. Bu hedef do\u011frultusunda 2017 y\u0131l\u0131nda sat\u0131\u015flar\u0131m\u0131z\u0131n y\u00fczde 45\u2019i Avrupa d\u0131\u015f\u0131 olarak ger\u00e7ekle\u015fti. 600.000 adetle SUV \u00fcr\u00fcn gam\u0131m\u0131z da rekor k\u0131rd\u0131. Sat\u0131\u015flar\u0131m\u0131z\u0131n y\u00fczde 70\u2019ini Allure ve \u00fcst\u00fc donan\u0131m paketleri olu\u015ftururken ticari ara\u00e7 \u00fcr\u00fcn gam\u0131m\u0131z y\u00fczde 7 pay ile tarihi bir rekor k\u0131rd\u0131.<\/em>\u201d dedi.<\/p>\n

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Ge\u00e7ti\u011fimiz sene be\u015f adet SUV tan\u0131t\u0131m\u0131ndan sonra Peugeot markas\u0131n\u0131n 2018 y\u0131l\u0131nda tamamen yeni tutkulara y\u00f6nelece\u011fini s\u00f6yledi\u011fini hat\u0131rlatan Imparato: \u201cBug\u00fcn burada \u00fc\u00e7 d\u00fcnya tan\u0131t\u0131m\u0131n\u0131 sizlere duyurmaktan dolay\u0131 \u00e7ok mutluyum. 5 metre y\u00fcksekli\u011findeki \u2018Aslan\u2019 bunlar\u0131n ilki. Bu Aslan bizim en \u00f6nemli de\u011ferimiz olan \u201c\u00f6d\u00fcn vermeden kalite\u201d \u2018yi temsil ediyor. \u00a0<\/em><\/p>\n

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Peugeot markas\u0131, 1810 y\u0131l\u0131n\u0131n ba\u015flar\u0131nda \u00e7elik \u00fczerinde \u00e7al\u0131\u015fan ve onu d\u00f6n\u00fc\u015ft\u00fcren, vizyon sahibi insanlar taraf\u0131ndan kuruldu. Aslan logosu ilk olarak 1858 y\u0131l\u0131nda yarat\u0131ld\u0131 ve 160 y\u0131ld\u0131r markay\u0131 s\u0131rt\u0131nda ta\u015f\u0131yor. Logo, marka taraf\u0131ndan \u00fcretilen Peugeot testere b\u0131\u00e7aklar\u0131n\u0131n \u00fc\u00e7 \u00f6zelli\u011fini simgeliyor: esneklik, di\u015flerin kuvveti ve kesme h\u0131z\u0131. Ok ise h\u0131z kavram\u0131n\u0131 temsil ediyor.<\/p>\n

\u201cAslan\u201d\u0131 marka el\u00e7isi olarak g\u00f6rd\u00fcklerini ifade eden Imparato s\u00f6zlerini: \u201cPeugeot, hi\u00e7bir \u015feyden taviz vermeden kaliteye odaklan\u0131yor. Kalite markan\u0131n DNA\u2019s\u0131na i\u015flemi\u015f durumda. T\u0131pk\u0131 s\u00fcr\u00fc\u015f keyfi gibi. Peugeot demek kalite demek ve s\u00fcr\u00fc\u015f keyfi demek.<\/em>\u201d \u015feklinde s\u00fcrd\u00fcrd\u00fc.<\/p>\n

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Dinamik tasar\u0131m ve \u00fcst\u00fcn s\u00fcr\u00fc\u015f keyfi<\/strong><\/p>\n

Peugeot tasar\u0131m dilini dinamizm y\u00f6n\u00fcnde daha da geli\u015ftirmeye devam ediyor. Cenevre\u2019de d\u00fcnya tan\u0131t\u0131m\u0131n\u0131 yapt\u0131\u011f\u0131 Yeni 508 modeli markan\u0131n en g\u00fcncel tasar\u0131m dilinin gitmi\u015f oldu\u011fu y\u00f6n\u00fc ortaya koyuyor. Peugeot\u2019nun gelecekteki tasar\u0131m dilini de\u011ferlendiren Imparato: \u201cEXALT tasar\u0131m\u0131 heyecan uyand\u0131ran detaylar\u0131yla Peugeot\u2019nun sedan yakla\u015f\u0131m\u0131n\u0131 daha da ileriye ta\u015f\u0131m\u0131\u015ft\u0131. B\u00fcy\u00fck hacimli sedan modellere olan tutkumuzu daha da yukar\u0131lara ta\u015f\u0131mak i\u00e7in EXALT ve INSTINCT konseptlerinden esinlenerek tamamen yeni bir sedan kavram\u0131 yaratt\u0131k.<\/em>\u201d \u015feklinde konu\u015ftu ve ekledi: \u201cPeugeot sedan kavram\u0131n\u0131 yeniden ke\u015ffediyor. Yeni Peugeot 508, Peugeot 508’in yerini alm\u0131yor! Yeni Peugeot 508 her \u015feyi de\u011fi\u015ftiriyor! Yeni Peugeot 508; <\/em>radikal tasar\u0131m\u0131, yol tutu\u015fu, yeni motorlar\u0131, teknolojik donan\u0131m\u0131 ve \u00f6zellikle kalitesiyle \u00e7\u0131tay\u0131 y\u00fckseltiyor.\u201d<\/em><\/p>\n

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Yeni Peugeot 508, markan\u0131n amiral gemisi olarak \u00f6ne \u00e7\u0131k\u0131yor. Pazar dinamiklerini de\u011fi\u015ftirmek \u00fczere tasarlanan ve geli\u015ftirilen Yeni Peugeot 508 s\u0131n\u0131f\u0131n\u0131n standartlar\u0131n\u0131 yeniden belirliyor. Her bir ayr\u0131nt\u0131s\u0131 b\u00fcy\u00fck bir \u00f6zenle \u015fekillendirilen Yeni Peugeot 508, sadece dinamik tasar\u0131m\u0131yla de\u011fil \u00fcst d\u00fczey malzeme ve i\u015f\u00e7ilik kalitesiyle de markan\u0131n s\u0131n\u0131f atlama stratejisini destekliyor.<\/p>\n

Yeni Peugeot i-Cockpit\u00ae ve bu s\u0131n\u0131fta benzersiz olan Gece G\u00f6r\u00fc\u015f Sistemi de dahil yeni nesil geli\u015fmi\u015f s\u00fcr\u00fc\u015f destek sistemleri kalite alg\u0131s\u0131 ve s\u00fcr\u00fc\u015f keyfi kadar s\u00fcr\u00fc\u015f g\u00fcvenli\u011fine de verilen \u00f6nemi g\u00f6zler \u00f6n\u00fcne sererken, yeni 8 kademeli tam otomatik \u015fanz\u0131manla donat\u0131lan y\u00fcksek verimlilik seviyesine sahip motorlar Peugeot\u2019nun \u00e7evreci yakla\u015f\u0131m\u0131n\u0131 g\u00f6steriyor.<\/p>\n

Imparato Yeni Peugeot 508\u2019i: \u201cTasar\u0131m\u0131 ve s\u00fcr\u00fc\u015f \u00f6zellikleriyle benzersiz bir dinamizm ve s\u00fcr\u00fc\u015f keyfi sunuyor.<\/em>\u201d kelimeleriyle de\u011ferlendirdi.<\/p>\n

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Sadece Yeni 508 modelinin d\u00fcnya tan\u0131t\u0131m\u0131n\u0131 yapmakla kalmayan Peugeot ayn\u0131 zamanda Cenevre Otomobil Fuar\u0131\u2019nda Yeni RIFTER modelinin de d\u00fcnya tan\u0131t\u0131m\u0131n\u0131 ger\u00e7ekle\u015ftirdi.<\/p>\n

Frans\u0131z markan\u0131n en g\u00fcncel tasar\u0131m diline sad\u0131k bir g\u00f6r\u00fcn\u00fcmle dikkat \u00e7eken Yeni Peugeot RIFTER, dinamik tasar\u0131m\u0131 kadar g\u00fc\u00e7l\u00fc ve sa\u011flam duru\u015fuyla g\u00fcnl\u00fck ya\u015fant\u0131n\u0131n t\u00fcm zorluklar\u0131na meydan okuyor. Bu s\u0131n\u0131fta benzersiz olan Peugeot i-Cockpit\u00ae ile donat\u0131lan Peugeot RIFTER, yolculuklar\u0131 keyfe d\u00f6n\u00fc\u015ft\u00fcr\u00fcyor. Tamamen yeni bir platform \u00fczerine in\u015fa edilen Yeni Peugeot RIFTER dayan\u0131kl\u0131 ve sa\u011flam yap\u0131s\u0131yla en zor kullan\u0131m \u015fartlar\u0131n\u0131 destekliyor.<\/p>\n

Yeni Peugeot RIFTER\u2019in \u00e7ok y\u00f6nl\u00fc kullan\u0131m \u00f6zelliklerinin alt\u0131n\u0131 \u00e7izen Imparato: \u201cYeni Peugeot RIFTER sahip oldu\u011fu \u00fcst\u00fcn niteliklerle gerek \u015fehir i\u00e7inde, gerek \u015fehirleraras\u0131 yolculuklarda ve gerekse k\u00fc\u00e7\u00fck haftasonu ke\u015fiflerinde de ideal yol arkada\u015f\u0131 olarak \u00f6ne \u00e7\u0131k\u0131yor. Yeni RIFTER ayn\u0131 zamanda SUV s\u0131n\u0131f\u0131na \u00f6zg\u00fc: yerden y\u00fcksek yap\u0131, b\u00fcy\u00fck tekerlekler ve ilave kaplamalar\u0131n sa\u011flad\u0131\u011f\u0131 koruma unsurlar\u0131 gibi \u00f6zellikleri b\u00fcnyesinde bar\u0131nd\u0131r\u0131yor.\u201d <\/em>dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"

Peugeot CEO\u2019su Jean-Philippe Imparato, markan\u0131n 2017 performans\u0131na ili\u015fkin yapm\u0131\u015f oldu\u011fu de\u011ferlendirmede: \u201c2017, Peugeot i\u00e7in muhte\u015fem bir y\u0131l oldu. Her \u015feyden \u00f6nce 2 milyon adetle rekor k\u0131rd\u0131k. Daha \u00f6nce 2020 y\u0131l\u0131na kadar sat\u0131\u015flar\u0131m\u0131z\u0131n y\u00fczde 50\u2019sinin Avrupa d\u0131\u015f\u0131 olaca\u011f\u0131n\u0131 a\u00e7\u0131klam\u0131\u015ft\u0131k. Bu hedef do\u011frultusunda 2017 y\u0131l\u0131nda sat\u0131\u015flar\u0131m\u0131z\u0131n y\u00fczde 45\u2019i Avrupa d\u0131\u015f\u0131 olarak ger\u00e7ekle\u015fti. 600.000 adetle SUV \u00fcr\u00fcn gam\u0131m\u0131z […]<\/p>\n","protected":false},"author":1,"featured_media":18737,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,7818],"tags":[12675,141,5052,1337,12674],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18736"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=18736"}],"version-history":[{"count":2,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18736\/revisions"}],"predecessor-version":[{"id":18768,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18736\/revisions\/18768"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media\/18737"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=18736"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=18736"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=18736"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}