{"id":18526,"date":"2018-02-14T12:45:46","date_gmt":"2018-02-14T09:45:46","guid":{"rendered":"http:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=18526"},"modified":"2018-02-14T11:12:09","modified_gmt":"2018-02-14T08:12:09","slug":"psa-grubu-bunyesinde-barindirdigi-peugeot-citroen-ve-opelvauxhall-markalari-icin-yeni-nesil-bir-lav-leisure-activity-vehicle-urun-gamini-pazara-sunuyor","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/psa-grubu-bunyesinde-barindirdigi-peugeot-citroen-ve-opelvauxhall-markalari-icin-yeni-nesil-bir-lav-leisure-activity-vehicle-urun-gamini-pazara-sunuyor\/","title":{"rendered":"PSA Grubu, b\u00fcnyesinde bar\u0131nd\u0131rd\u0131\u011f\u0131  Peugeot, Citro\u00ebn ve Opel\/Vauxhall markalar\u0131 i\u00e7in  yeni nesil bir LAV (Leisure Activity Vehicle)* \u00fcr\u00fcn gam\u0131n\u0131 pazara sunuyor"},"content":{"rendered":"<p><strong>PSA Grubu, Push-to-Pass plan\u0131 kapsam\u0131ndaki Ortak Model Stratejisinin bir par\u00e7as\u0131 olarak yeni \u00fcr\u00fcn ata\u011f\u0131n\u0131 s\u00fcrd\u00fcr\u00fcyor. \u00dc\u00e7 farkl\u0131 ara\u00e7 i\u00e7in uygulanan tek bir \u00fcr\u00fcn geli\u015ftirme program\u0131 Peugeot, Citro\u00ebn ve Opel \/ Vauxhall markalar\u0131n\u0131n farkl\u0131 konumland\u0131r\u0131lmas\u0131n\u0131 yans\u0131t\u0131yor. EMP2 platformundan t\u00fcretilen yeni platform \u0130spanya&#8217;da Vigo ve Portekiz&#8217;de Mangualde olmak \u00fczere iki farkl\u0131 \u00fcretim tesisinde \u00fcretim program\u0131na dahil ediliyor.<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>Avrupa LAV* ara\u00e7 s\u0131n\u0131f\u0131n\u0131n \u00f6nc\u00fcs\u00fc ve lideri konumunda olan PSA Grubu b\u00fcnyesinde bar\u0131nd\u0131rd\u0131\u011f\u0131 farkl\u0131 markalar\u0131n kimlik ve karakterine uygun \u00fc\u00e7 yeni \u00fcr\u00fcnle liderli\u011fini peki\u015ftirmeyi ve daha da ileriye ta\u015f\u0131may\u0131 hedefliyor. Yeni \u00fcr\u00fcn gam\u0131 tek bir \u00fcr\u00fcn geli\u015ftirme program\u0131na dayan\u0131yor. S\u00f6z konusu \u00fcr\u00fcn geli\u015ftirme program\u0131 m\u00fc\u015fteri gereksinimlerine ve kullan\u0131m \u015fekillerine m\u00fcmk\u00fcn olan en iyi \u00e7\u00f6z\u00fcm\u00fc sunarken, ara\u00e7 geli\u015ftirmeye ayr\u0131lan yat\u0131r\u0131mlar\u0131n ve kaynaklar\u0131n verimlili\u011fini art\u0131rmay\u0131 hedefliyor.<\/p>\n<p>Verimlilik, manevra kabiliyeti, konfor ve g\u00fcvenlik noktas\u0131nda LAV* segmentinin standartlar\u0131n\u0131 yeniden belirlemek \u00fczere yeni \u00fcr\u00fcn gam\u0131 i\u00e7in yenilik\u00e7i bir platform geli\u015ftirildi. EMP2 platformu esas al\u0131narak geli\u015ftirilen yeni modeller, en g\u00fcncel motor ve g\u00fc\u00e7 aktarma organlar\u0131 ile en geli\u015fmi\u015f s\u00fcr\u00fc\u015f destek sistemleriyle donat\u0131l\u0131yor. Yeni ara\u00e7 \u00fcr\u00fcn gam\u0131 LAV* m\u00fc\u015fterilerine; kullan\u0131m kolayl\u0131\u011f\u0131, mod\u00fclerlik ve bagaj hacmi bak\u0131m\u0131ndan pazardaki en y\u00fcksek standartlar\u0131 sunan \u00f6zelliklerle yollara \u00e7\u0131k\u0131yor. LAV* m\u00fc\u015fterilerinin beklentilerinin tamam\u0131n\u0131 kar\u015f\u0131lamak \u00fczere yeni ara\u00e7 \u00fcr\u00fcn gam\u0131 5 veya 7 ki\u015filik oturma kapasitesine sahip iki farkl\u0131 uzunlukta \u00fcretiliyor.<\/p>\n<p>Her bir markaya \u00f6zg\u00fc karakteristik tasar\u0131m detaylar\u0131n\u0131 b\u00fcnyesinde bar\u0131nd\u0131ran yeni LAV* tipi ara\u00e7lar\u0131n d\u0131\u015f tasar\u0131m\u0131, y\u00fcksek ve dik motor kaputu ile dengeli ve dinamik g\u00f6vde orant\u0131lar\u0131 sergilerken; modern, kompakt, sa\u011flam ve g\u00fcvenli bir g\u00f6r\u00fcn\u00fcm ortaya koyuyor. Ayr\u0131ca her bir ara\u00e7, markas\u0131n\u0131n karakteristik niteliklerini yans\u0131tan ve marka aidiyetine vurgu yapan, markaya \u00f6zg\u00fc bir i\u00e7 mekan tasar\u0131m\u0131yla dikkat \u00e7ekiyor. Her bir ara\u00e7 ileriki g\u00fcnlerde kendi markas\u0131 taraf\u0131ndan lanse edilecek.<\/p>\n<p>D\u00f6rt markan\u0131n her bir modeli de Vigo (\u0130spanya) ve Mangualde (Portekiz) tesislerinde \u00fcretilecek. Yeni \u00fcr\u00fcn gam\u0131na olan talebi kar\u015f\u0131lamak \u00fczere \u00f6n\u00fcm\u00fczdeki aylarda Vigo&#8217;da d\u00f6rd\u00fcnc\u00fc ve Mangualde&#8217;de ise \u00fc\u00e7\u00fcnc\u00fc bir ekip devreye al\u0131nacak. \u0130berya End\u00fcstri B\u00f6lgesinde yer alan ve \u00fcretim performans\u0131 a\u00e7\u0131s\u0131ndan PSA Grubu\u2019nun en y\u00fcksek standartlar\u0131n\u0131 kar\u015f\u0131layan iki tesiste yeni modelleri \u00fcretmek \u00fczere kapsaml\u0131 de\u011fi\u015fiklikler yap\u0131ld\u0131. Bask\u0131 hatlar\u0131ndaki otomatik depolama sistemi, yapay zekaya sahip geometrik kalite kontrol\u00fc, robotlar ve otonom hareket eden ara\u00e7lar gibi yenilik\u00e7i \u00e7\u00f6z\u00fcmleri b\u00fcnyesinde bar\u0131nd\u0131ran her iki tesis de \u201cFabrika 4.0\u201d normlar\u0131n\u0131 kar\u015f\u0131l\u0131yor. \u00d6n\u00fcm\u00fczdeki birka\u00e7 ay i\u00e7erisinde binek versiyonlar\u0131n ticari t\u00fcrevleri de \u00fcretim program\u0131na dahil edilecek.<\/p>\n<p>Programlar ve Stratejiden Sorumlu Genel Ba\u015fkan Yard\u0131mc\u0131s\u0131 Olivier Bourges yapm\u0131\u015f oldu\u011fu de\u011ferlendirmede: \u201cBu yeni ve rekabet\u00e7i \u00fcr\u00fcn ailesi ile m\u00fc\u015fterilerimize stil ve \u00f6zellikler bak\u0131m\u0131ndan \u00f6ne \u00e7\u0131kacak tamamen yeni bir LAV* nesli sunuyoruz. Yeni \u00fcr\u00fcn\u00fcm\u00fcz ayn\u0131 zamanda Push to Pass stratejik plan\u0131m\u0131z\u0131 da en iyi \u015fekilde yans\u0131t\u0131yor. Tek bir \u00fcr\u00fcn geli\u015ftirme program\u0131n\u0131n \u00fcyesi olabilirler ancak her bir markam\u0131z\u0131n DNA&#8217;s\u0131n\u0131 m\u00fckemmel bir \u015fekilde kar\u015f\u0131layan modeller sunuyoruz.\u201d dedi.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PSA Grubu, Push-to-Pass plan\u0131 kapsam\u0131ndaki Ortak Model Stratejisinin bir par\u00e7as\u0131 olarak yeni \u00fcr\u00fcn ata\u011f\u0131n\u0131 s\u00fcrd\u00fcr\u00fcyor. \u00dc\u00e7 farkl\u0131 ara\u00e7 i\u00e7in uygulanan tek bir \u00fcr\u00fcn geli\u015ftirme program\u0131 Peugeot, Citro\u00ebn ve Opel \/ Vauxhall markalar\u0131n\u0131n farkl\u0131 konumland\u0131r\u0131lmas\u0131n\u0131 yans\u0131t\u0131yor. EMP2 platformundan t\u00fcretilen yeni platform \u0130spanya&#8217;da Vigo ve Portekiz&#8217;de Mangualde olmak \u00fczere iki farkl\u0131 \u00fcretim tesisinde \u00fcretim program\u0131na dahil ediliyor. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":18527,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8060,1,7906,7818],"tags":[],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18526"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=18526"}],"version-history":[{"count":1,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18526\/revisions"}],"predecessor-version":[{"id":18528,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18526\/revisions\/18528"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media\/18527"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=18526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=18526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=18526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}