{"id":18432,"date":"2018-02-01T10:12:41","date_gmt":"2018-02-01T07:12:41","guid":{"rendered":"http:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=18432"},"modified":"2018-02-01T14:15:27","modified_gmt":"2018-02-01T11:15:27","slug":"teknolojiyle-buyuyen-temsa-hedefine-akilli-sehirleri-aldi","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/teknolojiyle-buyuyen-temsa-hedefine-akilli-sehirleri-aldi\/","title":{"rendered":"Teknolojiyle b\u00fcy\u00fcyen TEMSA hedefine \u2018ak\u0131ll\u0131 \u015fehirler\u2019i ald\u0131"},"content":{"rendered":"

T\u00fcrk m\u00fchendisleri taraf\u0131ndan geli\u015ftirilen\u00a0<\/strong>30 binden fazla<\/strong>\u00a0arac\u0131yla, 66 \u00fclkede boy g\u00f6steren TEMSA, yurt i\u00e7i ve yurt d\u0131\u015f\u0131 yat\u0131r\u0131mlar\u0131na h\u0131z kesmeden devam ediyor. TEMSA Genel M\u00fcd\u00fcr\u00fc Hasan Y\u0131ld\u0131r\u0131m, \u015firket olarak ba\u015far\u0131l\u0131 bir y\u0131l\u0131 daha geride b\u0131rakt\u0131klar\u0131n\u0131 s\u00f6yledi ve ekledi: \u201cGe\u00e7en y\u0131l otob\u00fcs ve midib\u00fcs pazar\u0131nda y\u00fczde 28\u2019lik paya ula\u015ft\u0131k ve \u00fcst \u00fcste d\u00f6rd\u00fcnc\u00fc kez \u2018T\u00fcrkiye pazar lideri\u2019 olduk. 2017 y\u0131l\u0131nda ciromuz y\u00fczde 17 artarak tarihimizde ilk kez 1 milyar liray\u0131 ge\u00e7erken ihracat\u0131m\u0131z da y\u00fczde 33 y\u00fckseldi. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde de bu liderli\u011fi peki\u015ftirecek ad\u0131mlar att\u0131\u011f\u0131m\u0131z\u0131 g\u00f6receksiniz. \u00dclke ekonomisi i\u00e7in \u00fcretmeye, istihdam sa\u011flamaya devam edece\u011fiz. Bunun yan\u0131nda, k\u00fcresel b\u00fcy\u00fcme vizyonumuz ve inovasyon odakl\u0131 yat\u0131r\u0131m stratejimizle TEMSA\u2019n\u0131n \u2018global bir teknoloji \u015firketi\u2019ne d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc h\u0131zland\u0131raca\u011f\u0131z. Yak\u0131n gelecekte d\u00fcnya genelinde toplu ula\u015f\u0131ma y\u00f6n verecek \u2018ak\u0131ll\u0131 \u015fehirler\u2019in bir par\u00e7as\u0131 olma hedefiyle \u00e7al\u0131\u015fmalar\u0131m\u0131za y\u00f6n veriyoruz. Bu kapsamda yurt d\u0131\u015f\u0131ndaki yat\u0131r\u0131m f\u0131rsatlar\u0131n\u0131 da yak\u0131ndan inceliyoruz\u2026\u201d<\/strong><\/p>\n

Sabanc\u0131 Holding i\u015ftiraklerinden TEMSA, 2017 y\u0131l\u0131 de\u011ferlendirme toplant\u0131s\u0131n\u0131 \u0130stanbul\u2019da ger\u00e7ekle\u015ftirdi. TEMSA Genel M\u00fcd\u00fcr\u00fc Hasan Y\u0131ld\u0131r\u0131m\u2019\u0131n ev sahipli\u011finde ger\u00e7ekle\u015ftirilen toplant\u0131da, \u015firketin 2017 y\u0131l\u0131 ger\u00e7ekle\u015fmeleri ve 2018 hedefleri kat\u0131l\u0131mc\u0131larla payla\u015f\u0131ld\u0131.<\/p>\n

Otob\u00fcs ve midib\u00fcs pazar\u0131 birlikte de\u011ferlendirildi\u011finde, TEMSA\u2019n\u0131n 1.500 adetlik sat\u0131\u015f ve y\u00fczde 28\u2019lik payla, son \u00fc\u00e7 y\u0131ld\u0131r oldu\u011fu gibi 2017 y\u0131l\u0131n\u0131 da lider tamamlad\u0131\u011f\u0131n\u0131n alt\u0131n\u0131 \u00e7izen TEMSA Genel M\u00fcd\u00fcr\u00fc Hasan Y\u0131ld\u0131r\u0131m, \u201cYurti\u00e7ini de\u011ferlendirdi\u011fimizde, pazar pay\u0131m\u0131z \u015fehirleraras\u0131 otob\u00fcs segmentinde y\u00fczde 27; midib\u00fcs segmentinde y\u00fczde 34; \u015fehir i\u00e7i segmentinde ise y\u00fczde 12 olarak ger\u00e7ekle\u015fti. 2016\u2019da 890 milyon TL olarak ger\u00e7ekle\u015fen toplam ciromuzu, 2017 sonu itibar\u0131yla 1 milyar 40 milyon TL seviyesine \u00e7\u0131karm\u0131\u015f olman\u0131n mutlulu\u011funu ya\u015f\u0131yoruz. B\u00f6ylece TEMSA olarak 2017 y\u0131l\u0131nda tarihimizde ilk kez 1 milyar TL ciro baraj\u0131n\u0131 a\u015fm\u0131\u015f olduk\u201d dedi.<\/p>\n

HER \u00dc\u00c7 OTOB\u00dcSTEN B\u0130R\u0130 TEMSA<\/strong><\/p>\n

Hasan Y\u0131ld\u0131r\u0131m, \u201cYurt i\u00e7inde faaliyet g\u00f6steren 67 servis a\u011f\u0131m\u0131zla m\u00fc\u015fterilerimizin beklentilerini en iyi \u015fekilde kar\u015f\u0131l\u0131yor, onlara en iyi m\u00fc\u015fteri deneyimini ya\u015fat\u0131yoruz. Yapt\u0131\u011f\u0131m\u0131z yat\u0131r\u0131mlar\u0131n bir meyvesi olarak, bug\u00fcn T\u00fcrkiye genelinde yakla\u015f\u0131k 18 bin 500 adetlik bir ara\u00e7 park\u0131na ula\u015ft\u0131k. Di\u011fer bir deyi\u015fle, bug\u00fcn \u00fclkemizde bulunan her \u00fc\u00e7 otob\u00fcsten birisinin TEMSA oldu\u011funu s\u00f6yleyebiliriz. Yurt i\u00e7indeki finansal performans\u0131m\u0131z\u0131n yan\u0131 s\u0131ra, yurt d\u0131\u015f\u0131nda da olduk\u00e7a ba\u015far\u0131l\u0131 bir y\u0131l\u0131 geride b\u0131rakt\u0131k. Bu kapsamda, toplam ihracat\u0131m\u0131z\u0131 y\u00fczde 33 gibi y\u00fcksek bir b\u00fcy\u00fcme rakam\u0131yla 172 milyon dolar seviyesine ula\u015ft\u0131rd\u0131k. Sabanc\u0131 Holding\u2019den ald\u0131\u011f\u0131m\u0131z g\u00fc\u00e7le, gelecekte de \u00fclkemiz ve toplulu\u011fumuz i\u00e7in \u00fcretmeye, de\u011fer katmaya ve istihdam yaratmaya devam edece\u011fiz. 2018 y\u0131l\u0131ndaki hedefimiz ciromuzu y\u00fczde 20 art\u0131rmak; ihracat\u0131m\u0131z\u0131 da 200 milyon dolar seviyesinin \u00fczerine \u00e7\u0131karmak\u201d de\u011ferlendirmesinde bulundu.<\/p>\n

HER YIL C\u0130RONUN Y\u00dcZDE 4\u2019\u00dc AR-GE\u2019YE G\u0130D\u0130YOR<\/strong><\/p>\n

TEMSA\u2019n\u0131n gelecek vizyonu ve hedeflerinden de s\u00f6z eden Hasan Y\u0131ld\u0131r\u0131m, \u201cTEMSA\u2019n\u0131n, art\u0131k teknoloji odakl\u0131 bir otomotiv \u015firketinden \u00e7ok, otomotiv \u00fcretimi yapan bir teknoloji \u015firketi konumuna geldi. Bu durum bizler i\u00e7in b\u00fcy\u00fck bir gurur kayna\u011f\u0131\u201d diye konu\u015ftu.<\/p>\n

Hasan Y\u0131ld\u0131r\u0131m, \u201cTeknolojinin ba\u015f d\u00f6nd\u00fcr\u00fcc\u00fc bir h\u0131zla de\u011fi\u015fti\u011fi bir d\u00fcnyada, sadece inovasyonun g\u00fcc\u00fcne inananlar, teknolojisini geli\u015ftirebilenler ayakta durabilecekler. Bu y\u00fczden d\u00fcnyadaki bu b\u00fcy\u00fck d\u00f6n\u00fc\u015f\u00fcm\u00fc en iyi \u015fekilde analiz ediyor, kendimizi s\u00fcrekli geli\u015ftiriyoruz. Her y\u0131l ciromuzun y\u00fczde 4\u2019\u00fcn\u00fc TEMSA Ar-Ge Merkezi\u2019ne aktar\u0131yoruz. TEMSA Ar-Ge Merkezi\u2019nde 200 personelimiz \u00e7al\u0131\u015f\u0131yor. Bu \u00e7abalar\u0131n bir sonucu olarak, y\u00fczde 100 T\u00fcrk m\u00fchendislerinin \u00fcr\u00fcn\u00fc olan 30 bini a\u015fk\u0131n arac\u0131m\u0131z bug\u00fcn d\u00fcnyan\u0131n 66 \u00fclkesinde yollarda boy g\u00f6steriyor\u201d ifadelerini kulland\u0131.<\/p>\n

ELEKTR\u0130KL\u0130 OTOB\u00dcSTE YILLIK Y\u00dcZDE 33,5 B\u00dcY\u00dcME<\/strong><\/p>\n

Gelecekten vizyonlar\u0131na ili\u015fkin \u00fczerinde durulmas\u0131 gereken \u00f6ncelikli konulardan birinin de elektrikli ara\u00e7lar ve \u2018ak\u0131ll\u0131 \u015fehirler\u2019 oldu\u011funu vurgulayan Hasan Y\u0131ld\u0131r\u0131m, \u201cBug\u00fcn d\u00fcnya genelindeki toplu ta\u015f\u0131mada elektrikli ara\u00e7lar\u0131n a\u011f\u0131rl\u0131\u011f\u0131 her ge\u00e7en g\u00fcn artarken, yap\u0131lan son ara\u015ft\u0131rmalar, elektrikli otob\u00fcs pazar\u0131n\u0131n 2025 y\u0131l\u0131na kadar y\u0131lda ortalama y\u00fczde 33,5\u2019lik bir b\u00fcy\u00fcme g\u00f6sterece\u011fini ortaya koyuyor. TEMSA olarak, bug\u00fcn portf\u00f6y\u00fcm\u00fczde yer alan 3 elektrikli arac\u0131m\u0131zla, \u00fclkemizin ve d\u00fcnyam\u0131z\u0131n s\u00fcrd\u00fcr\u00fclebilir gelece\u011fine de katk\u0131da bulunuyoruz. Portf\u00f6y\u00fcm\u00fczdeki elektrikli ara\u00e7 say\u0131m\u0131z\u0131 yukar\u0131 \u00e7ekerken, mevcut ara\u00e7lar\u0131m\u0131z\u0131n teknolojisini geli\u015ftirerek \u015farj s\u00fcrelerini ve menzillerini uzatmak da \u015firket olarak \u00f6ncelikli hedeflerimiz aras\u0131nda\u201d dedi.<\/p>\n

\u2018AKILLI \u015eEH\u0130R\u2019 FORM\u00dcL\u00dc: YE\u015e\u0130L, G\u00dcVENL\u0130, ONLINE!<\/strong><\/p>\n

TEMSA olarak, yak\u0131n gelecekte toplu ula\u015f\u0131m anlay\u0131\u015f\u0131n\u0131 ba\u015ftan a\u015fa\u011f\u0131 de\u011fi\u015ftirecek olan \u2018ak\u0131ll\u0131 \u015fehirler\u2019in de \u00f6nemli bir par\u00e7as\u0131 olacaklar\u0131n\u0131 vurgulayan Hasan Y\u0131ld\u0131r\u0131m \u015f\u00f6yle devam etti: \u201cBug\u00fcn zaten d\u00fcnyan\u0131n \u00e7o\u011fu b\u00f6lgesinde A b\u00f6lgesinden B b\u00f6lgesine gitmek m\u00fcmk\u00fcn. Fakat \u2018ak\u0131ll\u0131 \u015fehir\u2019 vizyonuyla art\u0131k bu iki nokta aras\u0131ndaki yolculu\u011funuzun nas\u0131l ger\u00e7ekle\u015fece\u011fi masaya yat\u0131r\u0131l\u0131yor. Yolcu bize art\u0131k, \u2018Beni istedi\u011fim yere nas\u0131l g\u00f6t\u00fcreceksin?\u2019 diye soruyor. Bunun kar\u015f\u0131l\u0131\u011f\u0131nda da bizden temel olarak \u00fc\u00e7 \u015fey talep ediyor: Trafi\u011fi \u00e7\u00f6z ve g\u00fcvenli bir yolculuk vaat et; \u00e7evreye duyarl\u0131 ol; seyahat s\u0131ras\u0131nda online olmam\u0131, di\u011fer platformla ileti\u015fim halinde olmam\u0131 sa\u011fla. Bu talepler asl\u0131nda bize \u015funu g\u00f6steriyor: Biz art\u0131k sadece birer otob\u00fcs \u00fcreticisi de\u011fil, ayn\u0131 zamanda birer servis sa\u011flay\u0131c\u0131 olmal\u0131y\u0131z.\u201d<\/p>\n

ABD\u2019DE 1.000\u2019\u0130 A\u015eKIN TEMSA YOLLARDA<\/strong><\/p>\n

TEMSA olarak t\u00fcm \u00e7al\u0131\u015fmalar\u0131n\u0131 bu vizyonda planlad\u0131klar\u0131n\u0131; teknolojiyi ve inovasyonu yeni projelerin temeline koyduklar\u0131n\u0131 ifade eden Hasan Y\u0131ld\u0131r\u0131m, yat\u0131r\u0131m planlar\u0131na ili\u015fkin de \u015fu ifadeleri kulland\u0131: \u201cGelecek d\u00f6nemde de yurt i\u00e7inde liderli\u011fimizi peki\u015ftirecek ad\u0131mlar atmay\u0131 s\u00fcrd\u00fcrecek; \u00fclkemiz ekonomisi i\u00e7in \u00fcretmeye, istihdam sa\u011flamaya devam edece\u011fiz. Bunun yan\u0131nda, k\u00fcresel b\u00fcy\u00fcme vizyonumuz ve inovasyon odakl\u0131 yat\u0131r\u0131m stratejimizle TEMSA\u2019n\u0131n \u2018global bir teknoloji \u015firketi\u2019ne d\u00f6n\u00fc\u015f\u00fcm\u00fcn\u00fc h\u0131zland\u0131raca\u011f\u0131z. Bu kapsamda yurt d\u0131\u015f\u0131ndaki yat\u0131r\u0131m f\u0131rsatlar\u0131n\u0131 da yak\u0131ndan inceliyor, sat\u0131n alma ve i\u015f birli\u011fi f\u0131rsatlar\u0131n\u0131 de\u011ferlendiriyoruz.\u201d<\/p>\n

TEMSA\u2019n\u0131n Fransa\u2019dan Almanya\u2019ya, \u0130spanya\u2019dan Amerika pazar\u0131na kadar 66 \u00fclkedeki faaliyetleriyle ilgili bilgileri de payla\u015fan Hasan Y\u0131ld\u0131r\u0131m, ABD pazar\u0131ndan \u00e7arp\u0131c\u0131 bir \u00f6rnek verdi. ABD\u2019de 1.000 adet TEMSA otob\u00fcs\u00fcn yollarda oldu\u011funu belirten Y\u0131ld\u0131r\u0131m, \u201cABD gibi uzak bir co\u011frafyada g\u00fc\u00e7lenerek b\u00fcy\u00fcmeyi s\u00fcrd\u00fcr\u00fcyoruz. ABD pazar\u0131ndaki pay\u0131m\u0131z y\u00fczde 10 seviyesinde. Facebook\u2019tan Netflix\u2019e, Tesla\u2019dan Google ve Apple\u2019a kadar Silikon Vadisi \u00e7al\u0131\u015fanlar\u0131 bug\u00fcn TEMSA markal\u0131 servis ara\u00e7lar\u0131yla ta\u015f\u0131n\u0131yor. Di\u011fer bir deyi\u015fle bir teknoloji firmas\u0131 olarak konumlad\u0131\u011f\u0131m\u0131z TEMSA, d\u00fcnyan\u0131n teknoloji devlerine hizmet veriyor\u201d diye konu\u015ftu.<\/p>\n","protected":false},"excerpt":{"rendered":"

T\u00fcrk m\u00fchendisleri taraf\u0131ndan geli\u015ftirilen\u00a030 binden fazla\u00a0arac\u0131yla, 66 \u00fclkede boy g\u00f6steren TEMSA, yurt i\u00e7i ve yurt d\u0131\u015f\u0131 yat\u0131r\u0131mlar\u0131na h\u0131z kesmeden devam ediyor. TEMSA Genel M\u00fcd\u00fcr\u00fc Hasan Y\u0131ld\u0131r\u0131m, \u015firket olarak ba\u015far\u0131l\u0131 bir y\u0131l\u0131 daha geride b\u0131rakt\u0131klar\u0131n\u0131 s\u00f6yledi ve ekledi: \u201cGe\u00e7en y\u0131l otob\u00fcs ve midib\u00fcs pazar\u0131nda y\u00fczde 28\u2019lik paya ula\u015ft\u0131k ve \u00fcst \u00fcste d\u00f6rd\u00fcnc\u00fc kez \u2018T\u00fcrkiye pazar lideri\u2019 […]<\/p>\n","protected":false},"author":1,"featured_media":18433,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[12615,1454,12617,12616,12613,12614],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18432"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=18432"}],"version-history":[{"count":1,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18432\/revisions"}],"predecessor-version":[{"id":18434,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/18432\/revisions\/18434"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media\/18433"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=18432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=18432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=18432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}