{"id":14217,"date":"2017-02-14T10:05:37","date_gmt":"2017-02-14T07:05:37","guid":{"rendered":"http:\/\/www.digitalcarmagazine.com.tr\/Web\/?p=14217"},"modified":"2017-02-14T10:05:37","modified_gmt":"2017-02-14T07:05:37","slug":"turk-traktor-10-yilinda-da-zirvede","status":"publish","type":"post","link":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/turk-traktor-10-yilinda-da-zirvede\/","title":{"rendered":"T\u00dcRK TRAKT\u00d6R 10. YILINDA DA Z\u0130RVEDE"},"content":{"rendered":"<p>T\u00fcrk otomotiv sekt\u00f6r\u00fcn\u00fcn halen faaliyette olan en k\u00f6kl\u00fc \u00fcreticisi T\u00fcrkTrakt\u00f6r, 2016 y\u0131l\u0131na ait finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. T\u00fcrkTrakt\u00f6r, Ankara ve Sakarya Erenler\u2019de bulunan fabrikalar\u0131nda 2016 y\u0131l\u0131nda toplam 46 bin 31 adet trakt\u00f6r \u00fcretimi ger\u00e7ekle\u015ftirdi. Yurti\u00e7i pazardaki sat\u0131\u015flar\u0131n\u0131 h\u0131z kesmeden y\u0131l\u0131n son \u00e7eyre\u011finde de s\u00fcrd\u00fcren \u015firket, bu alanda da yeni bir rekora imzas\u0131n\u0131 att\u0131. Yurti\u00e7i sat\u0131\u015f adedini \u00e7eyrekler baz\u0131nda %23 oran\u0131nda art\u0131ran T\u00fcrkTrakt\u00f6r\u2019\u00fcn y\u0131l boyunca yurti\u00e7i pazarda yapt\u0131\u011f\u0131 toplam sat\u0131\u015f ise 33 bin 605 adede ula\u015ft\u0131. \u015eirketin yurtd\u0131\u015f\u0131 sat\u0131\u015flar\u0131 ise 2016 y\u0131l\u0131nda 12 bin 625 adet olarak ger\u00e7ekle\u015fti.<\/p>\n<p>T\u00fcrkiye\u2019nin trakt\u00f6r devi, 2016\u2019da hayata ge\u00e7irdi\u011fi \u00e7al\u0131\u015fmalar sonucunda y\u0131l\u0131 3,4 milyar TL\u2019lik toplam ciroyla tamamlayarak yine \u00e7ok ba\u015far\u0131l\u0131 bir sonuca daha imza att\u0131. \u015eirketin yurti\u00e7i cirosu ge\u00e7ti\u011fimiz y\u0131la g\u00f6re %14\u2019l\u00fck bir art\u0131\u015fla 2,5 milyar TL ; yurtd\u0131\u015f\u0131 cirosu ise %4 oran\u0131ndaki art\u0131\u015fla 974 milyon TL\u2019ye y\u00fckseldi.<\/p>\n<p>T\u00fcrkiye trakt\u00f6r pazar\u0131n\u0131n son 10 y\u0131ld\u0131r kesintisiz lideri olan T\u00fcrkTrakt\u00f6r, y\u0131l boyunca k\u00e2rl\u0131l\u0131\u011f\u0131n\u0131 da art\u0131rmay\u0131 s\u00fcrd\u00fcrd\u00fc. 2016 y\u0131lsonu sonu\u00e7lar\u0131na g\u00f6re \u015firketin FAV\u00d6K tutar\u0131 512 milyon TL\u2019ye \u00e7\u0131karak bir \u00f6nceki y\u0131la g\u00f6re %23\u2019l\u00fck bir art\u0131\u015f g\u00f6sterirken \u015firketin net k\u00e2r\u0131 ise ge\u00e7en y\u0131la g\u00f6re %44 oran\u0131nda artarak 370 milyon TL olarak ger\u00e7ekle\u015fti.<\/p>\n<p><strong>T\u00fcrkTrakt\u00f6r Genel M\u00fcd\u00fcr\u00fc Marco Votta:<\/strong><\/p>\n<p>\u201cT\u00fcrkiye pazar\u0131ndaki kesintisiz liderli\u011fimizi 10. y\u0131l\u0131na ta\u015f\u0131d\u0131k \u201d<\/p>\n<p>T\u00fcrkTrakt\u00f6r Genel M\u00fcd\u00fcr\u00fc Marco Votta; 2016 y\u0131l\u0131 ve \u00e7al\u0131\u015fmalar\u0131yla ilgili olarak \u015fu de\u011ferlendirmeyi yapt\u0131:<\/p>\n<p>\u201c2016, hem d\u00fcnyada hem de T\u00fcrkiye\u2019de farkl\u0131 g\u00fcndemlerle birlikte olduk\u00e7a hareketli ge\u00e7en ve de\u011fi\u015fimlerin ya\u015fand\u0131\u011f\u0131 bir sene oldu. Buna ra\u011fmen d\u00fcnyan\u0131n en b\u00fcy\u00fck 4. trakt\u00f6r pazar\u0131 olan T\u00fcrkiye\u2019de bu pazar 2016 y\u0131l\u0131nda rekor derecede b\u00fcy\u00fcd\u00fc. T\u00fcrkTrakt\u00f6r olarak, daha \u00f6nceki y\u0131llarda da oldu\u011fu gibi 2016\u2019da i\u015fimize odakland\u0131k: Daha \u00e7ok \u00e7al\u0131\u015fmak, \u00fcretmek ve koymu\u015f oldu\u011fumuz t\u00fcm hedeflerimize ula\u015fmak&#8230; Y\u0131l boyunca da t\u00fcm \u00e7al\u0131\u015fmalar\u0131m\u0131z\u0131 bu yakla\u015f\u0131mla s\u00fcrd\u00fcrd\u00fck.<\/p>\n<p>Kurulu\u015fumuzun 62. y\u0131l\u0131 olan 2016\u2019da 800 bininci trakt\u00f6r\u00fcm\u00fcz\u00fc \u00fcrettik; hem New Holland hem Case IH markal\u0131 trakt\u00f6rlerimizin yeni serilerini \u00e7ift\u00e7ilerimizle bulu\u015fturduk. Ar-Ge taraf\u0131ndaki \u00e7al\u0131\u015fmalar\u0131m\u0131zla fark\u0131m\u0131z\u0131 yine ortaya koyduk ve \u00e7ift\u00e7ilerimizin hayat\u0131n\u0131 kolayla\u015ft\u0131ran \u00fcr\u00fcnleri piyasaya sunmaya devam ettik. \u00dcretimdeki rekabet g\u00fcc\u00fcm\u00fcz\u00fc D\u00fcnya Klas\u0131nda \u00dcretim (World Class Manufacture) metodolojisi ile yapt\u0131\u011f\u0131m\u0131z planl\u0131 iyile\u015ftirme ve geli\u015ftirme \u00e7al\u0131\u015fmalar\u0131m\u0131z sayesinde 2016\u2019da da s\u00fcrd\u00fcrd\u00fck. Bunun bir sonucu olarak Ankara fabrikam\u0131z \u201cBronz Fabrika\u201d \u00fcnvan\u0131n\u0131 almaya hak kazand\u0131. \u0130nsan kaynaklar\u0131ndan ihracata, teknolojiden Ar-Ge\u2019ye uzanan geni\u015f bir yelpazedeki \u00f6d\u00fcllerimize, yenilerini eklemenin gururunu ya\u015fad\u0131k.\u201d<\/p>\n<p><strong>Yurti\u00e7i trakt\u00f6r pazar\u0131 %5 b\u00fcy\u00fcme ile rekor kaydetti<\/strong><\/p>\n<p>Son 30 y\u0131lda toplamda 18 y\u0131l\u0131 pazar lideri olarak tamamlad\u0131klar\u0131n\u0131 belirten Marco Votta; \u201cBu \u00f6nemli pazardaki kesintisiz liderli\u011fimizi 10. y\u0131l\u0131na ta\u015f\u0131man\u0131n mutlulu\u011funu ya\u015f\u0131yoruz. T\u00fcrkiye \u0130statistik Kurumu\u2019nun (T\u00dc\u0130K) a\u00e7\u0131klad\u0131\u011f\u0131 rakamlara bakt\u0131\u011f\u0131m\u0131zda; 2016 y\u0131l\u0131nda yurti\u00e7i trakt\u00f6r pazar\u0131n\u0131n bir \u00f6nceki y\u0131la g\u00f6re %5 b\u00fcy\u00fcyerek 70.205 adede y\u00fckseldi\u011fini g\u00f6r\u00fcyoruz. Bu da T\u00fcrkiye trakt\u00f6r pazar\u0131 i\u00e7in yeni bir rekor demektir\u201d dedi.<\/p>\n<p><strong>T\u00fcrkTrakt\u00f6r\u2019\u00fcn Kurumsal Sosyal Sorumluluk projesi:<\/strong><\/p>\n<p>Filizlerin Mucizeleri ile tar\u0131m ve otomotivde kad\u0131n istihdam\u0131n\u0131 art\u0131rmay\u0131 hedefliyor<\/p>\n<p>Kurumsal Sosyal Sorumluluk \u00e7al\u0131\u015fmalar\u0131na bir yenisini ekleyen T\u00fcrkTrakt\u00f6r\u2019\u00fcn son projesi \u201cFilizlerin Mucizeleri\u201d hakk\u0131nda Marco Votta; \u201cTar\u0131m ve otomotiv alan\u0131nda kad\u0131n i\u015fg\u00fcc\u00fcn\u00fcn ve giri\u015fimcili\u011finin artt\u0131r\u0131lmas\u0131n\u0131 desteklemek \u00fczere hayata ge\u00e7irdi\u011fimiz \u2018Filizlerin Mucizeleri\u2019 projesi; ayn\u0131 zamanda toplumsal cinsiyet e\u015fitli\u011fi yakla\u015f\u0131m\u0131m\u0131z\u0131n da bir \u00fcr\u00fcn\u00fc. Bu projemizi E\u011fitim, Tar\u0131msal \u00dcretim ve \u0130stihdam olmak \u00fczere 3 farkl\u0131 konuyu sahiplenecek \u015fekilde tasarlad\u0131k. Kad\u0131n istihdam\u0131n\u0131 art\u0131rmak i\u00e7in s\u00fcrekli \u00e7al\u0131\u015fmalara devam ederken, e\u011fitim aya\u011f\u0131nda 5 ilde 58 mesleki ve teknik anadolu liselerini ziyaret edecek ve yakla\u015f\u0131k 3 bin k\u0131z \u00f6\u011frenciyle bir araya gelece\u011fiz. \u00d6\u011frencilere burs ve staj imkan\u0131 sa\u011flayaca\u011f\u0131z\u201d dedi.<\/p>\n<p>Marco Votta, projenin Tar\u0131msal \u00dcretim aya\u011f\u0131nda ise kad\u0131n \u00e7ift\u00e7i ve aileleri ile bir \u00e7al\u0131\u015fma ba\u015flatt\u0131klar\u0131n\u0131 belirtti: \u201cProjemize kat\u0131lan kad\u0131n \u00e7ift\u00e7ilerimiz ve ailelerine T\u00fcrkiye\u2019de hen\u00fcz yayg\u0131nla\u015fmam\u0131\u015f \u00f6zel bir bitkinin yeti\u015ftirilici\u011fi konusunda destek veriyoruz. \u00c7ift\u00e7ilerimize ekimden hasata, giri\u015fimcilikten pazarlamaya, organik tar\u0131mdan sa\u011fl\u0131kl\u0131 beslenmeye kadar farkl\u0131 alanlarda e\u011fitimler verirken; yeti\u015ftirilecek karabu\u011fdayla da y\u00f6re ve \u00fclke ekonomisine katk\u0131 sa\u011flamay\u0131 hedefliyoruz. Eme\u011fi ge\u00e7en t\u00fcm proje ortaklar\u0131na da te\u015fekk\u00fcr ederim.\u201d<\/p>\n<p>T\u00fcrkTrakt\u00f6r &#8211; 2016 Y\u0131l\u0131 S\u0131ralama ve \u00d6d\u00fclleri<\/p>\n<p><strong>T\u00fcrkiye \u0130hracat\u00e7\u0131lar Meclisi (T\u0130M) &#8211; \u0130hracat \u015eampiyonlar\u0131 S\u0131ralamas\u0131<\/strong><\/p>\n<p>Genel S\u0131ralama \u2013 27. S\u0131ra \/ Makine ve Aksamlar\u0131 Kategorisi &#8211; 1 . S\u0131ra<\/p>\n<p><strong>\u0130stanbul Sanayi Odas\u0131 (\u0130SO)<\/strong><\/p>\n<p><strong>T\u00fcrkiye&#8217;nin 500 B\u00fcy\u00fck Sanayi Kurulu\u015fu S\u0131ralamas\u0131 24. S\u0131ra<\/strong><\/p>\n<p><strong>Fortune 500 T\u00fcrkiye Ara\u015ft\u0131rmas\u0131 45. S\u0131ra<\/strong><\/p>\n<p><strong>Capital 500 T\u00fcrkiye Ara\u015ft\u0131rmas\u0131 53. S\u0131ra<\/strong><\/p>\n<p><strong>Brand Finance Marka Ara\u015ft\u0131rmas\u0131 32. S\u0131ra<\/strong><\/p>\n<p><strong>Stevie\u00aeAwards 2016<\/strong><\/p>\n<p>Yol Haritam ve Parlayan Y\u0131ld\u0131zlar Projeleri \/ G\u00fcm\u00fc\u015f \u00d6d\u00fcl<\/p>\n<p><strong>Ankara Sanayi Odas\u0131 (ASO)<\/strong><\/p>\n<p>Onur, \u0130hracat, Kurumlar Vergisi ile Ar-Ge&amp;Patent olmak \u00fczere 4 \u00d6d\u00fcl<\/p>\n<p><strong>T\u00fcrkTrakt\u00f6r 2015 y\u0131l\u0131 Faaliyet Raporu<\/strong><\/p>\n<p>Uluslararas\u0131 ARC \u00d6d\u00fclleri \/ Bronz \u00d6d\u00fcl<\/p>\n<p>Creativity International Awards \/ G\u00fcm\u00fc\u015f \u00d6d\u00fcl<\/p>\n<p><strong>T\u00fcrkTrakt\u00f6r Ankara Fabrikas\u0131<\/strong><\/p>\n<p>WCM (World Class Manufacturing &#8211; D\u00fcnya Klas\u0131nda \u00dcretim) \u2018Bronz Fabrika\u2019 Seviyesi<\/p>\n<p>SAP<\/p>\n<p>T\u00fcrkTrakt\u00f6r ERP Projesi \u2013 \u2018Y\u0131l\u0131n Dijital D\u00f6n\u00fc\u015f\u00fcm\u2019 \u00d6d\u00fcl\u00fc<\/p>\n","protected":false},"excerpt":{"rendered":"<p>T\u00fcrk otomotiv sekt\u00f6r\u00fcn\u00fcn halen faaliyette olan en k\u00f6kl\u00fc \u00fcreticisi T\u00fcrkTrakt\u00f6r, 2016 y\u0131l\u0131na ait finansal sonu\u00e7lar\u0131n\u0131 a\u00e7\u0131klad\u0131. T\u00fcrkTrakt\u00f6r, Ankara ve Sakarya Erenler\u2019de bulunan fabrikalar\u0131nda 2016 y\u0131l\u0131nda toplam 46 bin 31 adet trakt\u00f6r \u00fcretimi ger\u00e7ekle\u015ftirdi. Yurti\u00e7i pazardaki sat\u0131\u015flar\u0131n\u0131 h\u0131z kesmeden y\u0131l\u0131n son \u00e7eyre\u011finde de s\u00fcrd\u00fcren \u015firket, bu alanda da yeni bir rekora imzas\u0131n\u0131 att\u0131. Yurti\u00e7i sat\u0131\u015f adedini [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":14218,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1],"tags":[7574,7575,7576,7578,7577],"_links":{"self":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/14217"}],"collection":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/comments?post=14217"}],"version-history":[{"count":0,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/posts\/14217\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media\/14218"}],"wp:attachment":[{"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/media?parent=14217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/categories?post=14217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.digitalcarmagazine.com.tr\/Web\/wp-json\/wp\/v2\/tags?post=14217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}